Edoya was founded in 1718 during the country’s Edo period, and named by the eighth shogun Yoshimune, Edoya started as a paintbrush manufacturer. As the Japanese lifestyle became more Westernized after the Meiji Restoration, however, the company began producing other varieties, not least of which included clothing brushes and shoes brushes designed to care for Western style clothes.
The hairs are bundled and implanted into each hole in the wooden body by hand, using a “two-level fixing” technique. The hair is folded in a V-shape close to the hair roots and fixed to the wooden body. Therefore, the long bristle – the hair tips – of the V-shape is soft; and the short bristle – the hair roots – is hard and supports the long bristle. Each bristle’s length is then adjusted to make the brush even.
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